SEEING THE INVISIBLE
to move what matters
Consulting in organizational evolution.
Current Context
Organizations are facing the challenge of evolving amidst
complexity.
Organizations are facing the challenge of evolving amidst complexity.
The organizational approaches we inherited were created for a predictable world—when companies could be thought of as machines, with adjustable parts and controllable processes. They worked well for decades. But the context has changed, and what was once “complicated” has become deeply complex.
Today, many organizations face:
Difficulty navigating context and cycle transitions
Disconnection from their identity
Lack of synchrony between the Board and the Executive team
Misaligned leadership struggling with uncertainty
Culture out of tune with contextual needs
Organizations falling ill
Unprepared for the future
It is common to see companies seeking high performance but encountering low vitality: leadership teams tired, fragmented cultures and increasing difficulty in dealing with uncertainty and paradox.
What the current context asks for is not just efficiency, but presence, reflection, imagination, and adaptive capacity. We understand organizations as living systems that learn, evolve, and transform along with the world around them.
About
Who We Are
We are strategic partners for boards, CEOs and senior leadership to deal with dilemmas in complex environments.
Our focus is on generating broad value — considering not only economic results, but also the impact on the different stakeholders that make up the organizational system. At the same time, we act to create conditions of learning that allow the organization to reflect, adapt, and evolve continuously.
We believe that the vitality of a company is sustained in the balance between ROI (Return on Investment) and ROL (Return on Learning). It is in this intersection — between the value generated and the capacity to learn — that truly sustainable evolution is built.
Our name reflects what we believe: “holo,” meaning totality—looking at the system as an integrated living organism— and “flow,” the flow that maintains vitality and movement. Our interaction begins with a provocation that challenges existing ways of thinking and opens space for reflection that promotes learning.
The vitality and evolution of the organizational system are the new logic.
Work
What we do
We work on the transformation of organizations with a focus on the intersection between identity, strategy, culture, and leadership. We support leaders and teams to see patterns, meanings, and possibilities that are not evident but deeply shape how the system behaves.
Our main intention is to evolve the way you, your team, and your organization think and act by addressing:
Context and Cycle Transitions
Synchronisation between Board and Executive Body and top team alignment
Leadership in complex and uncertain environments
Cultural evolution
Fit for Future
“Those who cannot change their minds cannot change anything.”
George Bernard Shaw
Methodology
How We Do It
We work with a proprietary methodology called Gentle Transformation — which understands organizations as living systems and combines systems thinking, bond, dialogue, imagination, and experimentation: more than plans or reports, we create new ways of thinking and acting.
Systemic Mapping
Reading the system’s current patterns, without judgment.
Joint Reflection & Identification of the Necessary Movement
Reflection with leadership on where current patterns are working or not for the context, what needs to be preserved, and what needs to evolve.
Visualization and Co-creation of Nodal Points for Evolution
We build a clear and courageous path for evolution, focusing on what will truly make a difference.
Coordination of Experimentation & Leadership Commitments
We support the execution of actions and leadership movement, flexibly adapting to the organization’s moment and to the impact generated.
Sustaining and Scaling Impact
We keep evolution alive through continuous reading, cycles of reflection, and ongoing follow-up.
Although our conceptual and experiential provocation is always simple, gentle, and respectful, its conceptual elements come from very deep sources such as:
David Bohm’s implicate order
Complexity and Chaos Theory
Systems regeneration
Evolutionary biology
Otto Scharmer’s Theory U
Human development by Milton Erickson
Nora Bateson’s Warm Data Lab
John P Milton’s Way of Nature
Non-dual spiritual approaches like Advaita-Vedanta, Dzogchen, Taoism, among others…
Differential & Results
“Our difference is not only in how we think, but also in the impact we cause.”
What they say about us:
Reflection that generates action: Deep thinking with practical delivery.
“Holoflow is able to provoke reflection without blocking the team. They make us think in a new way — and already put it into action.”
Perception of the invisible: Sensitivity to complex dilemmas and their flows.
“They see what no one else is seeing. They translate subtle dynamics of leadership and culture that explain why things are not moving forward.”
Ability to make a difference: Precision in nodal points that move the system.
“They are precise. They act where it truly makes a difference — they don’t come with generic plans, but with interventions that change the game.”
Change that sustains itself: Results that remain.
“What impresses the most is that the result stays. Even after the project is over, the team continues applying what it learned.”
Clients
Some of
Our projects
The integration of the new General Manager was supported by preparing the senior leadership team to respond adaptively to the new business context, along with the restructuring of the leadership forum to enable shared leadership across the company.
A Cultural Evolution Program, sensing current cultural patterns, their possibilities for evolution, creating a manifesto, and jointly generating, with the Executive Committee and Directors, interventions for the emergence of new patterns.
A project aimed at working on the evolution of relationships and interaction patterns among members of the Executive Leadership, and at evolving the organization’s culture.
A cultural integration project of three companies within the group (Diagnostics, Hospitals, and Care Management) into a single brand and culture. Strategic planning for the group.
Our Team
Who Leads Holoflow
Mauricio Goldstein
Advisor and consultant, co-founder of Liva and of the Conscious Capitalism Institute in Brazil. Author of New Organizations for a New Economy and Political Games in Companies. He has been working for over 25 years with organizational and cultural transformation in global companies.
Daniel Levy
Engineer and organizational systems facilitator, he served as Director of Management and Business at Natura and Global Director of People and Management at BRF. He is a specialist in adaptive leadership, cultural transformation, and organizational innovation.
Advisor
Artur Tacla
Psychologist and consultant specialized in organizational transformation, with over 25 years of experience in change processes, leadership, and team building. He holds a degree from PUC-SP and has specializations in systemic psychology, organizational constellations, and crisis management from the University of South Florida.
He also works as a trainer in therapeutic and integrative approaches, such as Ericksonian hypnotherapy, EMDR, and other innovative methodologies. He is a board member of the Brazilian Institute for Conscious Capitalism and supports organizations in the development of conscious leadership and healthier cultures.
Contact
Talk about the future of your organization
We are ready to support your leadership in building vitality and organizational evolution.